Pizza wars

Alan Heath
30-01-2001, 00:00

Pizza wars

The Spanish TelePizza has announced a change in strategy which will mean that it will directly compete with Pizza Hut and hopes to open new restaurants whilst not giving up on its delivery service. Furthermore it also hopes to launch franchising projects.

This year thirty new restaurants in 16 cities with populations over 100,000 are planned.

American Restaurants (AmRest), operator of the Pizza Hut and KFC networks will not reveal its plans until the end of March when its agreement with International Fast Food Corporation (IFFC) from whom it bought Burger King come into force. IFFC also owns Domino's Pizza and has sought an investor for its sixteen outlets for some time. It is not yet known if it will sell this to AmRest or will keep it.

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Podpis: Alan Heath

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