PKN Orlen plans to win neighboring fuel markets

28-03-2007, 10:08

Warsaw (Puls Biznesu) – PKN Orlen will fight with rivals from Russia, Scandinavia and Germany in several countries.

The Polish fuel giant wants to win a bigger share of the Lithuanian market where Lukoil is very strong with 120 gas stations. Statoil of Norway and Neste of Finland have several dozens stations each while the Mazeikiu refinery acquired by PKN Orlen has only 27 gas stations.

“Mazeikiu has 90 percent of the gross fuel trade and only 1.5 percent of the retail market. It cannot be like that. The market is not saturated, so the network may be developed. It would be good to have 15-20 percent of the fuel pie. We could achieve that till 2012. It will be possible thanks to acquisitions from the other operators. We will intensively analyze this variant”, Wojciech Heydel, PKN Orlen deputy CEO responsible for sales said.

Next to Lithuania, the company wants to develop in Latvia and Eastland where Scandinavians and Russians are already present while Mazeikiu is not.

In Germany, where PKN Orlen bought nearly 500 gas stations from BP in 2002, the Polish fuel giant bought 58 stations more last year. Today, it owns 523 stations as the unprofitable ones were closed.

“We want to increase our share in northern German market from 7 to 10 percent, so the network should grow to 700 gas stations. We are monitoring the market as far as further acquisitions are concerned”, Wojciech Heydel said.

30 other unprofitable stations will be closed.

In the Czech Republic, Benzina, a subsidiary of Unipetrol from PKN Orlen group, takes part in the tender to buy Esso gas stations. Its network consisting of 330 stations today, will increase rapidly if it wins the tender organized by ExxonMobile.

“We are developing Benzina network. We have 11.5 percent market share in the Czech Republic today and we want to have 15 percent. If it is possible to buy stations, we may grow even to 20 percent”, Wojciech Heydel stressed.

Esso and Lukoil are also interested in the same tender.

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