Advertising firm Clear Channel Poland has announced that it is interested in acquiring more outdoor firms and is prepared to spend PLN15m in this.
Clear Channel Poland, formerly called Plakanda, was bought by the American Clear Channel Worldwide in 1999. The parent has given the go ahead for PLN25m to be spent on investment this year, PLN15m for acquisitions and PLN10m for building a network of lit advertising points (city lights).